With a $100 million investment over the next three years, the Daily Wire plans to push into kid’s entertainment in a significant way.
It is believed Disney made the decision to speak out against Florida’s Parental Rights in Education Act, otherwise known as the “Don’t Say Gay” law. As a result of backlash over the fact that it did not denounce the bill proactively initially, Disney is now speaking out about the bill.
Daily Wire for Kids – Is It Next Big Children Programming?
Daily Wire co-CEO Jeremy Boreing said in a statement that Americans are tired of giving their money to corporations that hate them.
Facebook was a popular way for conservative media outlets to generate traffic to The Daily Wire. Most people know it for the podcast “The Ben Shapiro Show.”
- As a way to attract subscribers, it has stepped into entertainment in recent months. Its focus is on showcasing conservative culture and conversation in addition to news and analysis, which sets it apart from other conservative media companies.
- The Daily Wire told Axios earlier this year its revenue for the full year in 2020 was roughly $65 million, but in 2022 it hit $100 million.
In a press release, the company stated that the investment will be used to make live-action children’s shows and animated children’s shows on its streaming platform.
- Daily Wire subscribers will be able to access the content in the spring of 2023.
- ‘VeggieTales in the House’ creator Eric Branscum and Babylon Bee executive Ethan Nicolle have been working on children’s content “for months.’ Boreing also oversees Daily Wire entertainment content’s development.
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